Compliance Center

Amazon Review Compliance Center

Everything ecommerce brands need to know about Amazon review policies, FTC review regulations, QR codes, insert cards, review requests, incentives, and customer feedback collection.

GetReviews.ai helps ecommerce brands collect more honest customer reviews using compliant QR code review funnels, post-purchase surveys, customer support routing, and Amazon Request a Review automation.

Topics in this section

This compliance center explains FTC review rules, Amazon review policies, review gating, insert card compliance, QR code compliance, compliant incentives, and post-purchase funnel best practices.

Amazon Review Compliance

The full overview of Amazon and FTC review rules.

FTC Review Rules

Learn how FTC review rules apply to ecommerce brands, incentives, review requests, QR code funnels, and cus...

Review Gating

Learn what review gating is, why it creates compliance concerns, and how ecommerce brands can build complia...

Amazon Insert Card Rules

Learn Amazon insert card best practices, compliance considerations, QR code usage, and review request guide...

QR Code Compliance

Learn how QR codes can be used compliantly in Amazon insert cards and post-purchase review funnels.

Compliant Incentives

Learn how ecommerce brands can handle incentives, giveaways, coupons, and post-purchase offers while mainta...

Compliant Funnel Examples

See examples of compliant QR code review funnels, post-purchase surveys, and customer support routing strat...

Risky Funnel Examples

Learn examples of review funnel structures that may create compliance concerns with Amazon or FTC guidelines.

Support vs Suppression

Learn the difference between helping customers solve problems and improperly suppressing negative reviews.

Amazon Review Policy Updates

A guide to current Amazon review rules, prohibited practices, seller mistakes, and what has changed over ti...

Amazon Review Suspension Examples

Learn what actions lead to Amazon review suspensions, manipulation violations, and account restrictions — w...

Review Incentives Explained

Learn which review incentives are allowed and which violate Amazon and FTC policies. Includes examples of c...

Warranty Registration & Reviews

Can you ask for a review after warranty registration? Learn Amazon and FTC compliance considerations for wa...

Product Registration Compliance

Best practices for product registration cards, QR codes, and customer data collection in ecommerce while st...

FTC Review Violations

Learn about FTC review violations, 16 CFR Part 465, enforcement actions, penalties, and what ecommerce bran...

Amazon QR Code Compliance Guide

The definitive guide to using QR codes compliantly on Amazon insert cards and in post-purchase review funne...

Amazon Insert Card Examples

See examples of compliant and non-compliant Amazon insert cards, including QR code inserts, review request ...

Review Gating Examples

See real examples of review gating flows — including star filter flows and positive review routing — and co...

Amazon Request a Review Guide

Everything Amazon sellers need to know about Amazon's Request a Review button — how it works, eligibility, ...

Why Customers Leave Negative Reviews

Most negative reviews start with unresolved support — not bad products.

Why Compliance Matters

Many brands accidentally create risky review flows without realizing it. Common mistakes include:

  • asking only happy customers for reviews
  • hiding review options from unhappy customers
  • conditioning offers on leaving reviews
  • using misleading review funnels
  • suppressing negative feedback

These practices can create risk with Amazon policies, FTC review guidelines, consumer trust, and long-term brand reputation.

The best long-term strategy is not trying to manipulate reviews. It is creating a better customer experience that naturally leads to more honest feedback and stronger customer satisfaction.

Build Compliant Review Funnels

QR code review flows, post-purchase surveys, customer support routing, Amazon Request a Review automation, and compliant incentive handling — all in one platform.

Disclaimer: This page is for informational purposes only and does not constitute legal advice. Amazon and FTC rules may change, and brands should review current marketplace policies and consult legal counsel when needed.

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